Book marketing and book selling can feel pretty overwhelming. You want to sell more books. Of the hundreds of ways to generate book sales, which ones will be effective-for your title, your market, your budget, and your own personal style?

560,626 books were published in the US in 2008. That's one-thousand, five hundred, thirty-six new books every single day of the year. Yikes!

And that number goes up almost every year. In 2007, it was 411,422. As recently as 2004, it was just 181,189-less than half of the number three years later. In 2002, just two years earlier, only 119,123 books were published. As recently as 1990, the number was only 46,736-only 8.8 percent as many.

In other words, an author or publisher releasing a book today has to work eleven times as hard to get noticed as authors and publishers did just nineteen years ago.

Fortunately, you have a roadmap: Grassroots Marketing for Authors and Publishers, from award-winning author Shel Horowitz. And many of the strategies it lays out cost little or nothing. The 6x9 paperback book is 290 pages of solid information to help any book succeed.

Marketing your books can be a full-time endeavor; make sure you spend your time and money wisely! Read on; you'll learn how to be an effective book marketer, and to watch your book sales—and your reputation—grow.

More Awards & Honors Honorable Mention, Indy Excellence Awards

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